Entrepreneurship is the pursuit of starting, managing, and scaling a business. It involves combining innovation, skills, and vision to develop new products, services, or ideas that meet market demand and create value for a target audience. The Entrepreneurship concentration focuses on preparing students for business operations through a variety of administrative duties including information and communication management, data processing and collection, and project tracking. Students will study economics, business and marketing, and entrepreneurship.
In addition to this course, students may choose to take a second course Marketing Management to further their studies and earn another certification the following year.